We are in the time of pandemic and worries loaded heavily on our lives.The question arises-" Are we ready?".....ready for what?... This we need to find out in many aspects.
Fashion world is directly connected to our lives and living essentials,we can not deny this major term in any respect.When I dig up history,I find the cycle of pandemic outbreak in centuries.Yes ,that was always there.With the time ,we grew strong enough to stand against everything but now it is the time when we have to think beyond it that what will actually took place after the lockdown scenario.
We as a designers and innovators should read the sensitive market sensibly taking the valueable remaining months of this year into consideration.The creations we plan to shower for the upcoming seasons must be on the criteria of sustainability.Consumers may hesitate to go shopping apparels even after stores open after the lockdown,but sooner or later we can hope to win consumers back providing them essential required creations under their wallet range.
Post COVID-19 crisis, consumers will be uncomfortable to touch and feel garments in retail stores anxious about who would have touched it before them, says Spanish sustainable textile technology provider Jeanologia, and this is the acceptable fact we can take into account. Establishment of our innovations needs a detailed research,facts considerations,factors analysis,market sensibilities and farsightedness.
Fashion world is directly connected to our lives and living essentials,we can not deny this major term in any respect.When I dig up history,I find the cycle of pandemic outbreak in centuries.Yes ,that was always there.With the time ,we grew strong enough to stand against everything but now it is the time when we have to think beyond it that what will actually took place after the lockdown scenario.
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Photograph: Christian Vierig/Getty Images |
We as a designers and innovators should read the sensitive market sensibly taking the valueable remaining months of this year into consideration.The creations we plan to shower for the upcoming seasons must be on the criteria of sustainability.Consumers may hesitate to go shopping apparels even after stores open after the lockdown,but sooner or later we can hope to win consumers back providing them essential required creations under their wallet range.
Post COVID-19 crisis, consumers will be uncomfortable to touch and feel garments in retail stores anxious about who would have touched it before them, says Spanish sustainable textile technology provider Jeanologia, and this is the acceptable fact we can take into account. Establishment of our innovations needs a detailed research,facts considerations,factors analysis,market sensibilities and farsightedness.
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