COLOR PSYCHOLOGY

Color psychology is the study of hues as a determinant of human behaviours.Colors have qualities that can cause certain emotions in people.Color psychology is widely used in designing,marketing and branding.

The same color can also have different meanings that are dependent on our upbringing, gender, location, values, and a variety of other factors.

The psychology involved in various colors are depicted as follows:

BLUE :- Trust,Stability,Calm,Sadness,Confidence,Associated with intellect and Competence,Peaceful,Tranquility,Persistence,Independent

RED :- Love,Aggression,Warning,Lust,Danger,Creation,Survival,Vitality,Passion,Determination

GREEN:- 

Growth,Renewal of life, Prosperity,Security,Refreshment,

 Good luck,Health, Jealousy 

YELLOW:- 

Hope,Happiness,Cheerfulness,Fun ,Enthusiasm,Optimism,Originality,Wisdom,Good-humored,

ORANGE:-Joy,Warmth,Heat,Sunshine,Enthusiasm,Creativity,Success,Auspicious,Encouragement,Change,Determination,Health,Stimulation,Fun,Enjoyment,Balance,Freedom,Sexuality,Expression and Fascination,Divine

WHITE:-

Peace,Purity,Innocence,Light,Goodness,Heaven,Safety,Brilliance,Illuminance,Softness,Sincerity,Faith,Understanding,Spirituality,Protection,Perfection,Beginnings,Cleanliness,Virginity

BLACK:-

Power,Fear,Mystery,Evil,Death,Strength,Elegance,Sophistication,Authority,Formality,Aggression,Rebellion 

PINK:-

Royality,Stability,Luxury,Softness,Love,Care,Compassiom,Harmony,Tenderness,Affection,Feminity

SILVER :- 

Association with superstitions and magic,Glamour,Non-aggression,Moral,

Modern,High-tech,Sleek,Classiness,Gentle,Strong values

GOLD :- 

Knowledge,Wisdom of aging,Gracious,Wealth,Prestige,Power,Extravagance,Generosity,Justice

PEACH :- 

Positivism,Rejuvenating,Calm,Communication,Earnesty,Shelter,Modesty,Charm

BROWN :- 

Natural and Organic,Hearth,Stability,Reliability,Approachability,Nutrition,Health,Goodness,Feeling of wholesomeness

VIOLET :-

Royality,Luxury,Nobility,Power,Ambition,Creativity,Wealth,Dignity

TURQUOISE:-

Refreshing,Feminine,Calming,Sophisticated,Energy,Wisdom,Serenity,Wholeness,Creativity,Balance,Good luck,Spiritual,Grounding,Friendship,Love,Joy,Patience,Tranquility,Intuition,Loyalty

GREY:-

Balance, Calm,Minimal,Mature,Intelligence,Neutral,reliable,Solid,Stability,Sleek